Organic Grocery Store Chain Saves $10,000 with NAKIVO

Nutrition Smart, a health food store chain, saves $10,000 by switching to NAKIVO Backup & Replication.

Business Challenge

Nutrition Smart is an organic grocery store chain, headquartered in Florida, United States. Each of Nutrition Smart’s health food stores features an extensive selection of organic food, dietary supplements, and natural groceries. These include 100% organic produce, wheat-free and gluten-free products, sports nutrition, natural pet care, herbs, aromatherapy, homeopathy, health and beauty care, and household products – all at affordable prices. Special guests host weekly health and nutrition seminars, organic food cooking classes, and raw foods classes at each of the company’s five Nutrition Smart health food stores.

Nutrition Smart’s IT infrastructure consists of seven locations across the U.S. state of Florida, and the company has 300 virtual machines, including workstations and servers. The VMs store a customer relationship management (CRM) software and various point of sale (POS) applications. Backup and recovery are crucial for Nutrition Smart, as the company needs to maintain as close to 100% uptime as possible. Downtime and data loss translate into lost revenue and lost customers in the retail environment. Any IT failure will have a detrimental impact on the company’s business, affecting day-to-day operations, and potentially preventing customers from purchasing the products at the stores.

In the past, Nutrition Smart used two different data protection solutions for its environment. Although these two solutions met the basic data protection needs of Nutrition Smart, the price tag was too burdensome. Moreover, Nutrition Smart wanted a solution that provides enterprise-class functionality combined with ease of administration, simplicity, and cost-effectiveness. And what sealed the deal for Nutrition Smart was NAKIVO’s knowledgeable support team that is always eager to help and ensure that customers have a smooth experience using NAKIVO Backup & Replication.


NAKIVO Backup & Replication is designed to protect virtual and physical environments with fast backups, replication, and recovery. NAKIVO Backup & Replication also offers fast deployment, with installation taking under one minute. The software’s price and proven capabilities made NAKIVO Backup & Replication an ideal choice for Nutrition Smart. “NAKIVO Backup & Replication offered the most bang for our buck. We installed the product as a pre-configured virtual appliance and that was the best choice given our environment capabilities. The whole installation process was as straightforward as it could be,” says Nelson Lima, IT Director at Nutrition Smart.

Nutrition Smart appreciates the ease of use of NAKIVO Backup & Replication. The web interface is intuitive, and it’s simple to make changes and check the status of various backup jobs. In addition, the ability to easily reach support from the web interface makes it easy for Nutrition Smart to receive advice and stay connected with a technical engineer. “Online chat with support is an important feature for us because we can connect and send information effortlessly to the support team. The support team is quick to reach back to us with explanations and advice on our questions. Overall, we’ve always had a great experience with support,” explains Nelson.

With NAKIVO Backup & Replication, Nutrition Smart can back up its entire infrastructure in about 6 hours on a daily basis. The company also appreciates the ability to run multiple backup jobs concurrently. Moreover, screenshot verification and network acceleration helped the company save time on backup administration. “Network acceleration is helpful for accelerating the time it takes to back up our environment, so it saves us energy and administrative costs. Screenshot verification saves us manual hours that were spent on checking backups. We now receive a screenshot of how backup jobs progress in our virtual environment. We know our backups work and are ready when we need to recover anything,” says Nelson.


NAKIVO Backup & Replication ensures fast backups, easy recovery, and outstanding support for Nutrition Smart, thus protecting the company’s daily operations from being disrupted by any incidents. With NAKIVO Backup & Replication, Nutrition Smart increased the speed of its backup jobs and reduced network load with network acceleration. Nutrition Smart can also now automatically test its VM backups with screenshot verification to ensure the consistency of backups and get proof of their recoverability. “NAKIVO Backup & Replication helped us achieve simplicity and peace of mind, two important factors when selecting a data protection solution. By switching to NAKIVO Backup & Replication, we saved $10,000. NAKIVO Backup & Replication is simple yet robust and always delivers reliable backups for us. While the other backup software on the market might have bigger brand names, but in terms of simplicity, NAKIVO Backup & Replication is the way to go,” says Nelson.

About Nutrition Smart

Since Nutrition Smart opened its first store in Pembroke Pines in 1996, the company has been committed to providing the community with the information, knowledge, and products necessary to achieve, improve, and maintain a healthy lifestyle. Nutrition Smart prides itself on delivering their customers an extensive selection of organic food and products, and educating its consumers on nutrition and healthy living by offering free in-store seminars and classes. For more information, visit